The Liquor.com and Restaurant Workers’ Community Foundation Gentleman Jack Whiskey Sour Classic Official Rules and Regulations

Sponsored by Gentleman Jack

Overview:

Liquor.com in conjunction with The Restaurant Workers’ Community Foundation will be searching for bartenders who are passionate about whiskey, and what it means to create a truly meaningful cocktail experience. Bartenders will be asked to share their best Gentleman Jack Whiskey Sour for a chance to win a cash grand prize of $10,000.

Challenge:

Create one recipe:

1. A whiskey sour that showcases your skill as a bartender. This cocktail should highlight the attributes of Gentleman Jack and be a cocktail that you would proudly serve to guests in your own bar.
2. The cocktail must feature Gentleman Jack as the base spirit.
3. Submit your recipes at gentlemanjack.liquor.com through August 9, 2020.

Regional Competition Breakout by State:

States Not Eligible for Participation:

Kansas, Louisiana, New Hampshire, Texas and Utah

Residence in any of the below states qualifies bartenders to compete within each region:

Midwest Region:

• Minnesota
• Wisconsin
• Iowa
• Illinois
• Indiana
• Michigan
• Ohio

Mountain Region:

• Colorado
• New Mexico
• Wyoming
• Montana
• Idaho
• Washington

West Region:

• California
• Nevada
• Arizona
• Oregon
• Hawaii
• Alaska

Southern Region:

• Tennessee
• Alabama
• Mississippi
• Missouri
• Kentucky
• Georgia

Northeast Region:

• Maine
• Massachusetts
• New York
• Vermont
• Rhode Island
• Connecticut
• Pennsylvania
• New Jersey
• Delaware
• Maryland
• Washington DC

Central Region:

• North Dakota
• South Dakota
• Nebraska
• Oklahoma
• Arkansas

Southeast Region:

• Virginia
• West Virginia
• North Carolina
• South Carolina
• Florida

Prizing:

Regionals:

7 (Seven) contestants from each of the seven participating regions will advance to the regional video competitions.

Regional Event Dates

Regional Event Dates are between: October 5 – 16. Exact date and time will be communicated to potential regional competitors. Winners must be able to attend and participate.

Regional contestants will be provided with bank gift cards which they can use to purchase any necessary recipe ingredients for the creation of their entries. Taxes are the sole responsibility of regional contestants. No substitution/transfer of gift cards are permitted (ARV $60).

Additionally, Gentleman Jack and Liquor.com will provide regional contestants certain Gentleman Jack branded POS materials. These items include, but not limited to, bar mats, caddies, Gentleman Jack swag, and similar point of sale items (ARV $150).

Certain items that will be considered “on loan” to assist contestants in the production of their competition video that are not returned to Gentleman Jack will involve additional taxing implications to the contestants.

Finals:

One winner from each regional competition will move on to the finals.

Finals event dates:

• The finale week is TBD.
• Travel Value: Round trip airfare and four nights lodging not to exceed $4,000.
• Liquor.com will handle airfare and lodging arrangements.

Grand Prize:

Liquor.com and The Restaurant Workers' Community Foundation will award one final competition winner a cash grand prize of $10,000.

Taxes are the sole responsibility of prize winners. A 1099 will be issued to the winner for the prize awarded. No substitution/transfer of prize permitted. Alcohol is not part of any prize. Approximate retail value of each prize will not exceed $10,000.

When awarding the grand prize (gift/reward) to the winner and the winner is currently receiving government issued unemployment benefits, there is a chance that by accepting the gift/reward through this competition the individual may not be able to claim one of their monthly unemployment checks.

Timeline:

Entry Period:

• June 22, 2020 12:00:01 a.m. — August 09, 2020 11:59:59 p.m. PST: Open for online recipe submissions
• August 10, 2020 — September 04, 2020: Blind Online Judging period
• July 8, 2020 — September 30, 2020: Educational Seminar Series
• October 05, 2020 — October 16, 2020: Video Regional Competitions
• Dates TBD; Finals

Exact date and time for regional finals will be communicated to potential regional competitors. Winners must be able to attend.

General Rules:

1. This program is open to all working bartenders and The Restaurant Workers' Community Foundation members that are not employed by liquor companies or distributors.
2. Additionally, anyone who self identifies as a bartender is also allowed to participate.
3. Competitors must be at least 21 years of age.
4. Competitors must be legal United States residents, residing in one of the participating states. States not eligible to participate are: Kansas, Louisiana, New Hampshire, Texas and Utah. Void where prohibited. No purchase necessary.

Publicity:

By entering this program, you are giving Liquor.com, The Restaurant Workers' Community Foundation, Gentleman Jack, and its affiliates explicit rights to use your photo, an image of your drink, drink recipe name, and your drink recipe for publicity purposes, including but not limited to: press, social media, digital activation and promotional activation.

Selection Process:

Phase 1 — Online Entries:

For the purposes of determining the regional finalists, entries will be assigned to the closest applicable market, as determined by the Sponsor/Administrators. All complete entries submitted to gentlemanjack.liquor.com within the entry time frame will be judged against the below criteria based on the perceived qualities of the written recipes and essay entry. Entrants will be notified via email by Liquor.com if they have been selected as a top 7 regional finalist. All competitors proceeding to the regional competition event will be notified by August 21, 2020. The competitors proceeding to the finale will be notified at their video regional competition, taking place on a day between August 21 — September 16, 2020.

Phase 2 — Regional Competitions:

The regional finalists will participate in one (1) video regional competition as assigned by Sponsor/Administrators. There will be one Regional Competition in each region (see above). There will be one (1) Finalist selected from each Regional Competition.

Regional finalists will be asked to create their whiskey sour before a panel of judges over a video presentation. Details of the regional competition requirements, rules, a video how-to guide and how to access necessary materials will be communicated a minimum of 2 weeks prior to the competition.

Phase 3—Final Event:

The seven (7) FINALISTS will receive a trip to Nashville/Lynchburg, TN to compete in the FINAL event. The bartenders who win the video regional competitions will participate in the finals week. One Grand Prize Winner will be selected during the Final Event.

Details of the final competition requirements and rules will be communicated a minimum of 2 weeks prior to the competition.

Judging Criteria (Online Entries):

Initial scores will be based on the judges’ interpretation of the written description submitted. In some cases, judges may recreate the cocktails to settle closely ranked submissions.

Competitors will submit one original whiskey sour recipe, including description and a photo of the cocktail. Entries will be judged and scored based on the following criteria:

• Balance and taste (perceived)
• Presentation
• Displayed knowledge of the classic serve (as seen through the recipe description)

Judging Criteria (Regional Finalist and Finalist):

Scores based on criteria below.

Original Cocktail (50 pts.):

• Taste and Balance (15pts.)
• Creativity and Originality (15pts.)
• Intelligent use of Gentleman Jack (10pts.)
• Presentation and Appearance (5pts.)
• Creativity, relevance and appeal of recipe name (5pts.)

Guidelines and Requirements:

The Liquor.com and The Restaurant Workers' Community Foundation Gentleman Jack Whiskey Sour Classic is more than your typical cocktail competition. It’s an exploration of the sour as an important category of classic cocktails. At each stage, participants will be asked to explain and explore the origins of the sour. We want to understand the process and intent behind your version of the sour. You will also need to highlight how Gentleman Jack has influenced your creation and give context for the decisions you made when creating this drink.

• Recipes must be original. An original recipe is the product of one's own mind and is not a copy or imitation.
• Gentleman Jack Tennessee Whiskey must be listed as the primary ingredient in your cocktail recipe.
• An entry may not contain more than 2 oz total of beverage alcohol.
• All recipes must conform to any legal regulations.
• All recipes must be stated in parts and not ounces. Drops and dashes are allowed.
• Recipes must not exceed 7 ingredients including drops, dashes (This does not include garnish, sprays or citrus zests)
• Limit one entry per person/email address.

Any entries attempted through the use of agencies or robotic, repetitive, automatic, programmed or similar methods will be void. Any attempt by a person to use multiple email accounts or identities to gain more entries than permitted by these Official Rules shall result in disqualification at the sole discretion of Sponsor/Administrators. In the event of a dispute regarding the identity of the person submitting an entry, the entry will be deemed to be submitted by the “authorized account holder” associated with the email address at the time of entry, which must comply with these Official Rules. The authorized account holder is defined as the natural person who is assigned an e-mail address by the service provider or other organization that is responsible for assigning email addresses. Potential winners may be required to provide evidence (to Sponsor’s/Administrators’ satisfaction) that they are the authorized account holder of the e-mail address associated with a winning entry. In the event a dispute regarding the identity of the person who actually submitted an entry cannot be resolved to Sponsor’s/Administrators’ satisfaction, the affected entry will be deemed ineligible. Entries and other submitted material become the property of Sponsor and will not be acknowledged or returned. Refer to Additional rules below for more details regarding the requirements for your entry.

Additional Requirements for Entry:

Entries must be in English. Entries must not allude to the overconsumption or irresponsible consumption of beverage alcohol. Entries that do not include all required information and do not adhere to the foregoing and following requirements will be considered void and will not be considered in the judging of this contest. Entries that are deemed by Sponsor/Administrators in their sole discretion to be illegal, obscene, profane or not in keeping with Sponsor’s or Administrators’ image will be disqualified.

Entry Requirements:

By submitting an entry, you warrant that:

• You are the creator of the entry
• The entry does not infringe the intellectual property, privacy or publicity rights or any other legal or moral rights of any third party, including any current or former employer, and does not defame any person or identify any person by name other identifying information
• The entry has not previously been entered in any other contest
• The entry has not been previously published in any medium
• The entry does not violate any law or regulation

Sponsor's/Administrators’ determination as to whether any entry potentially violates the rights of any third party is final.

Eligibility:

Employees of Brown-Forman, Liquor.com, The Restaurant Workers' Community Foundation, their affiliates, liquor wholesale licensees, as well as advertising/promotion agencies and their immediate family members and household members of each and retail license holders are not eligible. This promotion is void wherever prohibited, taxed or restricted by law. In the event that the contest is challenged by any legal or regulatory authority, Sponsor or Administrators reserve the right to discontinue or modify the Contest, or to disqualify participants residing in the affected geographic areas. In such an event, Sponsor and Administrators shall have no liability to any entrants who are disqualified due to such an action. You must be at least 21 years of age to be eligible. Contest void wherever prohibited or restricted by law.

By accepting a prize, any winner: (a) releases Brown-Forman/Liquor.com/The Restaurant Workers' Community Foundation and their affiliated companies and licensed alcohol wholesalers and retailers from any/all liability claims, action or proceedings arising out of or for injuries or damages sustained while involved in any promotion activity or connection with the use of the prizes; as well as (b) consents to the use by Brown-Forman/Liquor.com/The Restaurant Workers' Community Foundation for promotional purposes in connection with this promotion, of his or her name and/or likeness and/or voice without further compensation where permitted. Winner must complete an affidavit of eligibility and liability release. A 1099 will be issued.

The Sponsor, Administrators and participating promotional companies are not in any way liable for damage, loss or injury resulting from computer malfunctions, misdirected or incomplete entries or acceptance and use of the prize. Brown-Forman/Liquor.com/The Restaurant Workers' Community Foundation reserves the right in its sole discretion, to cancel or suspend this contest should virus, bugs or other causes beyond the control of Sponsor or Administrators corrupt the administration, security or proper play of the contest. The Sponsor/Administrators reserve the right at their sole discretion, to disqualify any individual who tampers with the entry process, and to cancel, terminate or suspend the contest. The Sponsor/Administrators assume no responsibility for any error, omission, interruption, deletion, defect, delay in operation or transmission, communication line failure, theft or destruction or unauthorized access to, or alteration of, entries. CAUTION: Any attempt by an entrant to deliberately damage any website or undermine the legitimate operation of the game is a violation of criminal and civil laws and should such an attempt be made, the Sponsor/Administrators reserve the right to seek damages from any such attempt.

Entrants will be automatically opted-in to receive messages from Liquor.com. (Entrants may unsubscribe from the list at any time.)

I acknowledge that I have read and understand the rules & regulations pertaining to The Gentleman Jack Whiskey Sour Classic.

For a list of prize winners, send a self-addressed, stamped envelope to: Liquor.com ATTN: Gentleman Jack Sour Classic, 1500 Broadway, 6th Floor, New York, NY 10036. Do NOT send entries to this address.

Administrators:
Liquor.com
1500 Broadway, 6th Floor, New York, NY 10036

The Restaurant Workers' Community Foundation is a 501c3 organization (EIN: 82-2737963) and all donations are tax-deductible.
https://www.restaurantworkerscf.org

Sponsor:
Brown Forman Corporation
850 Dixie Highway, Louisville, KY 40210

Gentleman Jack is a registered trademark used with permission.

Drink Responsibly.

Privacy Policy

Please note, by registering you agree to receive further communication from Liquor.com and Gentleman Jack. Your e-mail address will never be shared and you can unsubscribe at any time.

Liquor.com Holdings, Inc. (“Liquor.com”) takes very seriously the private nature of your personal information. It is the goal of Liquor.com to bring you information that is relevant and targeted to your individual needs and, at the same time, protect your privacy. This Privacy Policy describes how we treat the information we collect when you visit our Web site and/or register for our email publication. Please read this notice carefully.

PERSONAL INFORMATION

In order to distribute our email publication, we need your e-mail address. So that we may provide you with additional services as well as more interesting and relevant content, we may request additional information, including your name, zip code and telephone number.Liquor.com does not collect any other personal information that you do not expressly provide. LIQUOR.COM WILL NOT DISCLOSE YOUR PERSONAL INFORMATION TO ANY THIRD PARTY WITHOUT YOUR CONSENT, EXCEPT TO A THIRD PARTY AS REQUIRED TO HELP US DISTRIBUTE OUR EMAIL PUBLICATION.

NON-PERSONAL INFORMATION

We may also request non-personally identifiable information, for example, annual income, buying preferences, and age. This information, also known as demographic and profile data, is optional. We may use this data to improve our site and/or personalize your experience at our site, in order to bring you more targeted and relevant content and to display such content according to your preferences. We may share this information with others, such as advertisers interested on advertising on the Liquor.com site but never on an individual level. This information will only be shared in an aggregate, anonymous form, which means that the information will not contain any personally identifiable information about you or any other person. However, we reserve the right to use aggregated, anonymous data about our users as a group for any business purpose, such as analyzing usage trends and seeking compatible advertisers and partners.

USAGE INFORMATION

In addition to collecting personal and non-personal information, Liquor.com may also collect non-personal, aggregated information about subscribers’ use of our emails and our site. This information is not personally identifiable and will only be used to find out how subscribers use our service and site. For example, this information will tell us how much time users spend on our site, from which other sites subscribers came, and to what other sites subscribers go. The collection of this information allows us to, among other things, prepare for traffic load demands and to efficiently distribute our email publication.

REVIEW AND ACCESS

You will have the ability to access the information that we have collected about you. You will have an opportunity to correct, update or modify this information.

CHOICE/OPT-OUT

If we ever send you information by e-mail concerning new products or services that you did not expressly request, we will provide you with an e-mail address by which you may request no future notices.

THIRD PARTY ADVERTISING

Some of the ads appearing on this Web site are delivered to you by our web advertising partners. Information about your visit to their site, such as number of times you have viewed an ad (but not your name, address or other personal information), is used to serve ads to you.

TRACKING & THIRD PARTY COOKIES

You may have read about “cookies” or bits of information that are placed by a Website in a storage place on your own computer. As with most other Web sites, the Liquor.com does use cookies but only to allow us to quickly check your status as a subscriber and facilitate access to your preferences. Some of our advertisers may serve you cookies as well. Unfortunately, we do not have control over cookies placed by advertisers. If you don’t want cookies, your Web browser likely includes an option that allows you to not accept them.

IP ADDRESS

Your Internet Protocol (“IP”) address is usually associated with the place from which you enter the Internet, like your Internet Service Provider, your company or your university. We may, from time to time, use your IP address to help diagnose problems with our server, gather broad demographic information and administer our Website.

Parental Discretion

Liquor.com is not intended for use by children, especially those under age 13. No one under age 13 is allowed to use the site, provide any personal information or receive our email distributions. Minors between the ages of 13 and 17 must get the permission of their parent(s)or legal guardian(s) before viewing the website. No one under the age of 21 is allowed to receive our emails.

LINKS TO OTHER SITES

As part of the service, Liquor.com may create links allowing you to access third party sites. Liquor.com is not responsible for the content that appears on those sites and does not endorse these sites. Please consult those sites’ individual privacy policies in order to determine how they treat user information.

SECURITY

All information described above is stored on restricted database servers.

MODIFICATION TO THIS POLICY

Liquor.com reserves the right to change this policy from time to time, however, all changes will be posted to this Privacy Policy at the time such changes are made. The date of the most recent revisions will appear on this page so please check back.

Please note that continued access of Liquor.com will constitute your acceptance of any changes or revisions to the Privacy Policy.

Thank you for taking the time and interest to review our policies at Liquor.com. If you have concerns or questions about any aspect of the Liquor.com Privacy Policy, please contact us. We welcome your questions and feedback.

Please send all emails to: info@liquor.com.

Thank you,

Liquor.com

Signature Cocktail Competition
Guidelines

1. This is a spirit on spirit cocktail, with famous brand serving as the base spirit. No muddled fruit, juices and or syrups should be used in making a Signature. Fruits, herbs, essences and spices may be used in infusions however.
2. Modifiers such as fortified wines, bitters, tinctures, infusions and citrus oils are acceptable variables in a Signature cocktail.
3. The ratio of modifier(s) to base spirit (famous brand) should never exceed 50:50. The cocktail should be not exceed 3.5 oz.
4. The Signatures' traditional garnishes are a citrus twist or olives. Cocktail onions are also an acceptable garnish. When thinking of new garnishes, let your imagination run wild.
5. The cocktail can be served up or on the rocks. In addition, it may be stirred or shaken. Glassware and presentation are up to the contestants.

Judging Criteria
Guidelines

1. Relevance to the Signature cocktail (20 points)
2. Presentation and Appearance (20 points)
3. Taste and Balance (30 points)
4. elit Brand Awareness (20 points)
5. Cocktail Name and Inspiration (10 points)